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"We build clean, well structured interfaces for clients like Nasdaq, Citibank, BMW NA and TIAA-CREF, that improve efficiency and engage end-users".
The logical, usable organization of information, is fundamental to building interfaces that engage, streamline and encourage user interaction.
At Ei, each interface engagement is approached with some very specific understandings about user interface design in mind:
1 - Leverage user knowledge
Most users have a basic working knowledge of a given subject and of user
interfaces. Develop an intuitive framework that leverages this level of user
knowledge, rather than requiring users to learn significant amounts of new
rules and ways of doing things.
2 - Provide predictable cues
Screen-based communication is made clear by creating a logical and
predictable set of interface metaphors that act as ongoing cues in the
step-by-step process of delivering information. These interface cues
contribute significantly to intuitive usage, showing users how and when to
do things without requiring a major investment in reading, memorizing and
thinking.
3 - Simplify the process
By analyzing the workflow, a general simplification of the processes
required for task completion can be achieved. By reducing the amount of
work or steps required and by making sure steps are logical and intuitive,
task completion is faster.
In addition to user interaction design, Enock Interactive provides technical
design and implementation solutions that are developed according to all applicable technology standards and provide the greatest flexibility.
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 MarketSite, the Ultimate Interface
We built a physical presence for the world's first virtual stock market. Today MarketSite attracts millions of visitors a year and serves as the backdrop for over 100 financial broadcasts a day.
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